Amex US Open Fan Experience

American Expressed challenged us to design a premium and welcoming space to all tennis fans at the US Open at Flushing Meadows. We created a 15,000 sq.ft. space where all fans could come and get closer to their passion. There were swing analysis booths, games, a full size official court for events, a member only viewing lounge, and an immensely popular interactive experience: the Art & Sound of Tennis.